Packaging Design
Three Boxes:
Voyages

A playful packaging design for canned seafood, the ingredients are reimaged to be sea monsters of mythic proportion, octopus as the Kraken, mussel as the Charybdis and sardine the size of Moby-Dick. The images are intended to create a whimsical narrative to portray in a hyperbolic way the hardship fishermen went through to get the seafood onto the customers’ plates.